The meeting
of professionals
of
communication
in Africa
2025 Edition
How to build the communication of tomorrow in Africa?
SAM
26
April
2025
Sofitel Cotonou Marina
From
6
PM
#CommConnectAfrica2025
The Comm’Connect Africa is ...
The unmissable meeting for communication professionals in Africa.
Organized by THE PROS OF COMMUNICATION IN BENIN, an association bringing together communication professionals from Benin, this event not only provides a unique setting for thematic discussions, exchanges, sharing experiences, networking, and meeting other communication professionals, but also an opportunity for executives and leaders from other professions and sectors to discover all the facets, challenges, and the strategic role of this often misunderstood and undervalued profession in Africa.
After organizing two (02) unprecedented editions in 2024, Comm’Connect is reinventing itself and has decided this year to extend its borders beyond Benin.
Renamed this year as Comm’Connect Africa, this meeting aims to bring together all actors and enthusiasts of the communication sector in Africa. A unique moment and an exceptional place to discuss a brand new topic: How to build the future of communication in Africa?
The meeting of professionals
of
communication
in Africa
2025 Edition
How to build the communication of tomorrow in Africa?
The meeting of professionals
of
communication
in Africa
2025 Edition
How to build the communication of tomorrow in Africa?
Comm’Connect Africa is...
The unmissable meeting for communication professionals in Africa.
Organized by THE PROS OF COMMUNICATION IN BENIN, an association bringing together communication professionals from Benin, this event not only provides a unique setting for thematic discussions, exchanges, sharing experiences, networking, and meeting other communication professionals, but also an opportunity for executives and leaders from other professions and sectors to discover all the facets, challenges, and the strategic role of this often misunderstood and undervalued profession in Africa.
After organizing two (02) unprecedented editions in 2024, Comm’Connect is reinventing itself and has decided this year to extend its borders beyond Benin.
Renamed this year as Comm’Connect Africa, this meeting aims to bring together all actors and enthusiasts of the communication sector in Africa. A unique moment and an exceptional place to discuss a brand new topic: How to build the future of communication in Africa?
Program
SAM
26
APRIL
2025
From
6
PM
MASTERCOM'
How to measure the ROI of
communication in Africa?
A high-level training session led by a communication expert who will present the chosen topic.
COMM’ PANEL
How to build tomorrow's communication in Africa?
A plenary exchange session among communication experts aimed at fostering constructive reflections and providing solutions around the central theme of the activity.
TEDCOMM'
Reinventing the narrative of Africa
Inspired by TEDx talks, a unique moment to cultivate ideas, entertain, and rethink communication, in partnership with the TEDx Cotonou team.
GAME OF COMM'
Best advertising campaign
in Africa 2024
An opportunity to celebrate the advertising campaign that had the greatest impact on the general public during the year 2024, carried out by an advertising agency based and operating in Francophone Africa. The voting will take place online.
SPEED COMM’
NETWORKING
B2B Networking
APERO COMM'
Buffet and unlimited drinks
Program
SAM
26
APRIL
2025
From
6
PM
MASTERCOM'
How to measure the ROI of
communication in Africa?
A high-level training session led by a communication expert who will present the chosen topic.
COMM’ PANEL
How to build tomorrow's communication in Africa?
A plenary exchange session among communication experts aimed at fostering constructive reflections and providing solutions around the central theme of the activity.
TEDCOMM'
Reinventing the narrative of Africa
Inspired by TEDx talks, a unique moment to cultivate ideas, entertain, and rethink communication, in partnership with the TEDx Cotonou team.
GAME OF COMM'
Best advertising campaign
in Africa 2024
An opportunity to celebrate the advertising campaign that had the greatest impact on the general public during the year 2024, carried out by an advertising agency based and operating in Francophone Africa. The voting will take place online.
SPEED COMM’
NETWORKING
B2B Networking
APERO COMM'
Buffet and unlimited drinks
Our speakers
Efy SABOUTEY
Digital communication consultant and founder of Gombo Studio (Togo)
Laure Nicolay Gnagbé Blédou
Expert in grounded and itinerant communication
Stephane KOUAKOU
Director of the Ivorian subsidiary of VOODOO (Ivory Coast)
Kadidjath CHITOU
Advice | Communication & Event Management | Project Management
Edem FIADJOE
Expert UX/UI and co-founder of KIDOLE
Reece-Hermine ADANWENON
Expert in institutional communication and C4D
Charles AMOUSSOU
MC, Radio Host & Voice Over
Cyrille DJAMI
Strategic communication consultant and founder of CommsofAfrica
Yésidath AMINOU
MC Corporate & Expert Communication 360 - C4D
For this third edition…
+100
Communication executives and managers, as well as heads of major institutions expected
+5
Unprecedented activities
+10
Public figures and international experts
+20
Large companies
represented
How to participate?
Discover the access fees. Note that spaces are limited!
PASS
PREMIUM
50,000
CFA/Person
Access to all activities
Refreshments offered
Free goodies
PASS
VIP
100,000
FCFA/PERSON
Access to all activities
Reserved seat (1st or 2nd row)
VIP lounge access and
meeting with international
experts
VIP giveaways
PASS
MEMBER*
free
CFA/PERSON
Access to all activities
Complimentary refreshments
Free goodies
*Only for regular members of the association
How to participate?
Discover the access fees. Note that spaces are limited!
PASS
PREMIUM
50,000
CFA/Person
Access to all activities
Refreshments offered
Free goodies
PASS
VIP
100,000
FCFA/PERSON
Access to all activities
Reserved seat (1st or 2nd row)
VIP lounge access and
meeting with international
experts
VIP giveaways
PASS
MEMBER*
free
CFA/PERSON
Access to all activities
Complimentary refreshments
Free goodies
*Only for regular members of the association
Program
SAM
26
APRIL
2025
From
6
PM
MASTERCOM'
How to measure the ROI of communication in Africa?
A high-level training session led by a communication expert who will present the chosen theme.
COMM’ PANEL
How to build the communication of tomorrow in Africa?
A plenary exchange session among communication experts, aimed at fostering constructive reflections and providing avenues for solutions around the central theme of the activity.
TEDCOMM'
Reinventing the narrative of Africa
Inspired by TEDx conferences, a unique moment to nurture ideas, entertain, and rethink communication, in partnership with the TEDx Cotonou team.
GAME OF COMM’
Best advertising campaign in Africa 2024
An opportunity to celebrate the advertising campaign that had the greatest impact on the general public during the year 2024, carried out by an advertising agency based and operating in Francophone Africa. The voting will take place online.
SPEED COMM’
NETWORKING
B2B Networking
APERO COMM'
Buffet and drinks at will
Our speakers and experts
Cotonou, new capital of communication in Francophone Africa…
Comm’Connect Africa is a unique opportunity to:
Bringing together key players in the communication sector in Africa
Supporting the rebranding dynamic of Africa, contributing to changing the narrative of the continent
Promote the profession of communication and develop expertise suited to the new market requirements
Replace the communicator as a strategic partner, in order to promote, support, and protect the interests of the profession
Inspire the new generation and provide them with « role models » they can identify with
Why participate?
Learn
Enriching one's knowledge from the best communication experts
Discuss solutions
Participate in strategic discussions and practical workshops
Have fun
Spend a warm and memorable moment in a relaxed setting surrounded by people brought together by the same passion.
Expand your network
Expand your professional network and meet key players and decision-makers from across Africa to build new collaborations.
Challenge oneself
Living new experiences and new challenges to mature professionally
How to participate ?
Discover the access fees. Hurry, spots are limited!
PASS
PREMIUM
50 000
CFA/PERSON
Access to all activities
Refreshments offered
Gooddies offerts
PASS
VIP
100 000
CFA/PERSON
Access to all activities
Reserved seat (1st or 2nd row)
VIP lounge access and
meeting with international
experts
Goodies VIP offerts
PASS
MEMBER*
FREE
Access to all activities
Refreshments offered
Goddies offerts
*Only for regular members of the association
Partners
OFFICIAL SPONSOR
PLATINUM SPONSOR
Contact us
For more information and for any partnership requests, please contact us
Contact us
For more information and for any partnership requests, please contact us
© Les Pros de la Comm du Benin | 2025
The meeting
of professionals
of
communication
in Africa
2025 Edition
How to build tomorrow's communication
in Africa?
The meeting
of professionals
of
communication
in Africa
2025 Edition
How to build tomorrow's communication
in Africa?
Comm'Connect Africa is...
The unmissable meeting for communication professionals in Africa.
Organized by THE PROS OF COMMUNICATION IN BENIN, an association bringing together communication professionals from Benin, this event not only provides a unique setting for thematic discussions, exchanges, sharing experiences, networking, and meeting other communication professionals, but also an opportunity for executives and leaders from other professions and sectors to discover all the facets, challenges, and the strategic role of this often misunderstood and undervalued profession in Africa.
After organizing two (02) unprecedented editions in 2024, Comm’Connect is reinventing itself and has decided this year to extend its borders beyond Benin.
Renamed this year as Comm’Connect Africa, this meeting aims to bring together all actors and enthusiasts of the communication sector in Africa. A unique moment and an exceptional place to discuss a brand new topic: How to build the future of communication in Africa?
For this third edition…
+100
Managers and leaders of communication and heads of major institutions expected
+5
Unprecedented activities
+10
Public figures and international experts
+20
Large companies represented
Program
SAM
26
APRIL
2025
From
6
PM
MASTERCOM'
How to measure the ROI of
communication in Africa?
A high-level training session led by a communication expert who will present the chosen theme.
COMM’ PANEL
How to build the communication of tomorrow in Africa?
A plenary exchange session between communication experts aimed at fostering constructive reflections and providing solutions around the central theme of the activity.
TEDCOMM
Reinventing the narrative of Africa
Inspired by TEDx conferences, a unique moment to nurture ideas, entertain, and rethink communication, in partnership with the TEDx Cotonou team.
GAME OF COMM’
Best advertising campaign
in Africa 2024
An opportunity to celebrate the advertising campaign that had the most impact on the general public during the year 2024, carried out by an advertising agency based and operating in Francophone Africa. Voting will take place online.
SPEED COMM’ NETWORKING
B2B Networking
APERO COMM’
Buffet and unlimited drinks
Download the program
Program
SAM
26
APRIL
2025
From
6
PM
MASTERCOM'
How to measure the ROI of
communication in Africa?
A high-level training session led by a communication expert who will present the chosen theme.
COMM’ PANEL
How to build the communication of tomorrow in Africa?
A plenary exchange session between communication experts aimed at fostering constructive reflections and providing solutions around the central theme of the activity.
TEDCOMM
Reinventing the narrative of Africa
Inspired by TEDx conferences, a unique moment to nurture ideas, entertain, and rethink communication, in partnership with the TEDx Cotonou team.
GAME OF COMM’
Best advertising campaign
in Africa 2024
An opportunity to celebrate the advertising campaign that had the most impact on the general public during the year 2024, carried out by an advertising agency based and operating in Francophone Africa. Voting will take place online.
SPEED COMM’ NETWORKING
B2B Networking
APERO COMM’
Buffet and unlimited drinks
Download the program
Our speakers and experts
How to participate?
Discover the access rates. Please note that spaces are limited!
PASS
VIP
100,000
CFA/PERSON
Access to all activities
Reserved seat (1st or 2nd row)
VIP lounge access and meeting with international experts
Goodies VIP offerts
PASS
PREMIUM
Access to all activities
Refreshments offered
Free goodies
50 000
CFA/PERSON
PASS
MEMBER*
free
Access to all activities
Refreshments offered
Free goodies
*Only for regular members of the association
Book your pass
How to participate?
Discover the access rates. Please note that spaces are limited!
PASS
VIP
100,000
CFA/PERSON
Access to all activities
Reserved seat (1st or 2nd row)
VIP lounge access and meeting with international experts
Goodies VIP offerts
PASS
PREMIUM
Access to all activities
Refreshments offered
Free goodies
50 000
CFA/PERSON
PASS
MEMBER*
free
Access to all activities
Refreshments offered
Free goodies
*Only for regular members of the association
Book your pass
Partners
Contact us
For more information and for any partnership requests, please contact us
© Les Pros de la Comm du Benin | 2025
Why participate?
Learn
Enriching one's knowledge from the best communication experts
Discuss solutions
Participate in strategic discussions and practical workshops
Have fun
Have a warm and memorable time in a relaxed setting surrounded by people united by the same passion.
Expand your network
Expand your professional network and meet key players and decision-makers from across Africa to build new collaborations.
Challenge oneself
Living new experiences and new challenges to mature professionally
Why participate?
Learn
Enriching one's knowledge from the best communication experts
Discuss solutions
Participate in strategic discussions and practical workshops
Have fun
Have a warm and memorable time in a relaxed setting surrounded by people united by the same passion.
Expand your network
Expand your professional network and meet key players and decision-makers from across Africa to build new collaborations.
Challenge oneself
Living new experiences and new challenges to mature professionally